Can disclosures lead consumers to resist covert persuasion? The important roles of disclosure timing and type of response
Campbell, Margaret C., Mohr, Gina S., Verlegh, Peeter W.J.Том:
23
Мова:
english
Журнал:
Journal of Consumer Psychology
DOI:
10.1016/j.jcps.2012.10.012
Date:
October, 2013
Файл:
PDF, 468 KB
english, 2013