How Seller and Product Characteristics Impact Promotion on eBay
Melnik, Mikhail I., Richardson, Paul, Tompkins, DanТом:
17
Мова:
english
Журнал:
Journal of Promotion Management
DOI:
10.1080/10496491.2011.597317
Date:
October, 2011
Файл:
PDF, 89 KB
english, 2011