Empirical Models of Manufacturer-Retailer Interaction: A Review and Agenda for Future Research
Ailawadi, Kusum L., Bradlow, Eric, Draganska, Michaela, Nijs, Vincent R., Rooderkerk, Robert P., Sudhir, K., Wilbur, Kenneth C., Zhang, JieРік:
2010
Мова:
english
Журнал:
SSRN Electronic Journal
DOI:
10.2139/ssrn.2465625
Файл:
PDF, 676 KB
english, 2010