Choosing high-equity cosmetic brands in bad macroeconomic conditions: evidence from panel data
Kaswengi, Joseph, Diallo, Mbaye Fall, Akrout, Houcine, Valette-Florence, PierreТом:
48
Журнал:
International Journal of Retail & Distribution Management
DOI:
10.1108/ijrdm-01-2019-0003
Date:
April, 2020
Файл:
PDF, 215 KB
2020