Organizational ambidexterity, brand management capability and brand performance
Iyer, Pramod, Davari, Arezoo, Zolfagharian, Mohammadali, Paswan, AudheshТом:
ahead-of-p
Журнал:
Journal of Business & Industrial Marketing
DOI:
10.1108/JBIM-12-2019-0522
Date:
October, 2020
Файл:
PDF, 353 KB
2020